Human Resources and Community Relations

FOCUS ON TRAINING AND UPGRADING SKILLS

Keppel Land adheres to the principle that the Human Resources function has an important role to play not only in identifying and recruiting suitable individuals but also developing and rewarding its staff. As such, the Company remains focused on strengthening its human capital through continuous training, development and upgrading the skills of its employees to meet corporate objectives.

Towards this end, Keppel Land, together with the rest of the Keppel Group, collaborated with the Civil Service College to formulate specific programmes and customise them to cater to the Company's needs. In line with the Company's vision to be a premier multi-national real estate company focusing on property development for sale and property fund management, courses such as project management, presentation and negotiation skills, recruitment techniques and report writing were conducted for middle and senior management staff. This reflects the close relationship between Keppel Land's business objectives and Human Resources initiatives. Designed to encourage individuals to be creative in their thinking and approach, the programmes were very well-received by staff.

Keppel Land has also been working closely with its human resources counterparts from the various strategic business units within the Keppel Group to centralise and customise generic training programmes for staff, as well as review possible areas of alignment in management development, remuneration and benefits, training, staffing and human resource information system. The aim is to identify areas for Group synergies, which can lead to cost savings and greater efficiencies.

In line with the Group's move to expand its operations in China, Keppel Land's senior management staff also participated in the Keppel China seminar organised by its parent company, Keppel Corporation, in July 2002. Besides gaining insights on doing business in China, the seminar also served as a platform for information exchange among the various strategic business units.

To facilitate strategic collaboration and communication of corporate objectives across the Company's regional offices, an annual regional conference was held in Singapore in March 2003 for key executives from the region. This event, which spread over three days, encompassed a management dialogue to update the overseas staff on the Company’s performance and strategies. It also served as a lively forum for exchanges of new ideas and initiatives, cross-learning opportunities and camaraderie among local and overseas staff. As such, it has been an invaluable source of creative solutions and a hothouse of new initiatives.

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